Celebrity sighting: Paige Premuim Denim

Check out Kristin Chenoweth looking comfy in Paige Premium Denim at a shoot for Shape magazine. One of our favorite top notch denim designers, Paige is sure to provide that comfortable and sexy look with high quality materials and detailing.

The boyfriend style jeans paired with nude heels and a cute basic top complete this effortless look. Check out all Paige Premium Denim and boyfriend jeans at UrbanMinx!

Celebrity Style: Ali Larter in Paige Premium Denim

Spotted in Beverly Hills by Denimology, Ali Larter sporting a pair of Paige Premium Denim Laurel Canyon Jeans in McKinley. A classic, stylish jean with a great fit.

The Dark Side of Denim

Now that fall is in full swing, those pale rinse jeans are running the risk of washing out your favorite fashions.

It's time to ditch your summer jeans in favor of darker denim. Not only does a darker wash compliment the colours of the season, but it'll slim down any offending curves that might crop up after that impromtu rendezvous with a leftover birthday cake stashed in the fridge.

Paige Premium (and do we mean premium) Denim has just released a fall collection crammed with new and signature styles, all dyed in the darkest hues. Shop Paige Denim at UrbanMinx today!

Pop Princess in Paige Denim

After a whirlwind year, Britney Spears seems to have finally got her life under control. She has a new album out and is in the current issue of Glamour magazine looking fresh and healthy in a pair of Paige jeans and an Agnona sweater.

Not only featured wearing Paige Premium Denim in her glowing Glamour appearance, Miss Spears has also been spotted wearing her beloved Paige Denim for four consecutive days. Talk about a brand habit!